Orthodontic marketing can be very exciting; however, with any business, some issues are unavoidable. While you want to be on top of marketing development and new trends, always be aware of potential pitfalls so that you do not fall into them. Below are six common orthodontic marketing issues that you should be cautious about when developing your orthodontic marketing campaign. 1. Being too pushy. When it comes to orthodontic marketing, being overly pushy is a common mistake people make – one that will cause a lot of damage to your business if you’re not careful. When patients think of ...Read more

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