Most Ecommerce businesses do not realize the fact that delivery is the only physical touchpoint they have with their customers.
You might have a stunning website, great social media presence, excellent products and attractive prices.
However, if the final experience of physically delivering the product to the customer is compromised, there is a bitter aftertaste!
Yes, it is true. With the rise in Ecommerce businesses all over the world, product delivery has become an important area of focus.
For many successful Ecommerce platforms, it has been the delivery experience that has contributed to their success.
Think Amazon and Prime Membership and how it has been able to change the game completely in the company’s favour.
Choosing the best delivery service for your Ecommerce business is not an easy decision. In fact, it might be probably one of the biggest decisions you will have to take in the interest of your Ecommerce platform.
In this article, we are going to help up and coming, as well as established Ecommerce businesses choose the best delivery service for their business.
How Ecommerce Businesses should set the right expectations for Delivery Services?
Before we go on to the section that lists down the factors that should help you choose a delivery service, let us first start with a set of questions. In other words, an Ecommerce business should first set its own expectations of what they are expecting from their delivery service partner.
We have compiled a list of questions that can be addressed to arrive at a definite conclusion-
- What kind of products are you dealing with? Whether they are perishable and require special packaging or refrigeration?
- Is your Ecommerce business concentrated on one state, district, city or region? Or, do you want a delivery partner that has a presence all over the country?
- Are you looking to commit to same day deliveries for your Ecommerce platform or are you flexible on the timing front?
- How many orders are you likely to process and deliver every day? The volume of deliveries will play a major role in helping inform your decision.
- Can you afford to work with some of the biggest names and shell out a lot of money for availing their service?
- What is the distance between the warehouse, offices and the delivery centres? This is going to affect the timings and play a critical role in influencing delivery experience.
Most experts agree on the fact that you need an experienced delivery service partner to help you grow your business. For example, if you are looking at Chicago courier service, you need to ensure that they are seasoned professionals that have been doing this for a long time.
List of 7 Important Factors to Consider when Choosing a Delivery Service
Once you have been able to answer the questions that had been mentioned in the last section, you need to pay attention to some factors. If you are an Ecommerce business owner, analysing the factors can help you arrive at concrete solutions-
You might be an Ecommerce brand that has started small. However, that does not mean that you will not grow in the next few years. You want a delivery service partner that will help you grow. This means looking for a service that has operations in multiple cities, regions, and states. This will ensure that if you are looking to extend to a new region, you do not have to think.
Delivery service companies are often limited in terms of their area of expertise. Let us break it down for you. A delivery company that is good at transporting fashion goods might not be the best option when it comes to food delivery. There are just a handful of delivery service companies that excel in multiple niches. Make sure to look for industry-specific expertise.
You need to understand that delivery service companies do not have the same kind of infrastructure. This means that if you are looking to bulk up the capacity of your orders and volumes, you need a delivery service company that can hold on its own. If they are not able to handle the capacity, it will lead to delayed order deliveries and spoil the reputation.
While the delivery service company might not be connected with your business, in the eyes of the customer, they are the representation of your brand. This means that they need to be trained, polite, and aware of all the etiquette that needs to be followed. Customers might have tons of queries. This is why the patience of a delivery partner is such an important element in this business.
If you are running an Ecommerce business, you know how important technological integrations are. They help in reducing turnaround times, limiting problems, ensuring coordination, and boosting productivity. You need to see whether the delivery service company that you are hiring uses technological tools to improve its operations.
You cannot run an Ecommerce company without factoring in the issue of returns. This is a bone of contention between Ecommerce companies and delivery service partners. Make sure that you are working with a vendor that does not overcharge you when it comes to returns. This is where most Ecommerce companies experience the biggest financial losses.
A delivery service partner that is transparent and professional is a real asset for any Ecommerce company. They might be entrusted with transporting goods that are expensive and desirable. They need to be honest in their workings. This is why experts recommend looking at online reviews and ratings before making the final decision on professionalism.
The Final Takeaway
If the delivery service company does not play a supporting role, your Ecommerce business might never be a success. Sharing common goals, vision and objectives is necessary to realise a shared vision of success and growth.
In this article, we have tried to list down certain factors that need to be considered when choosing a delivery service partner. Additionally, we have also tried to list down why the search for one should begin by addressing expectations of the Ecommerce company itself.
If you have any more questions, you would like us to address on the subject, feel free to mention them in the comments below. On the other hand, if you want to get in touch with an expert delivery service company, do let us know as well. We might be able to help you out.